B2B Email & Content Marketing in 2022 | With Divyarthini
Email and content marketing are a highly effective form of communication when it comes to B2B companies. With email and content marketing campaigns, you can actually bring in marketing qualified leads. How to setup a successful email campaign? What goes in creating an email strategy that actually works? What are the different types of content you need to be creating to convert leads? Listen to the podcast to get answers to all these questions.
Episodes
Episodes
Thursday Jan 06, 2022
Ep 3: CTAs in Emails for Lead Conversion
Thursday Jan 06, 2022
Thursday Jan 06, 2022
How do you decide which CTA or what kind of CTA in your emails would provide value to your lead? I have put together three different scenarios in the email marketing journey and the relevant CTA for each of the scenario. Listen to the short podcast for quick tips.
Thursday Jan 06, 2022
Ep 2: Stages in an Email Marketing Funnel
Thursday Jan 06, 2022
Thursday Jan 06, 2022
How do you build email lists? And what are the emails that can be sent during a certain stage of a marketing funnel? Listen to the podcast for the dos and don'ts.
Friday Dec 31, 2021
Ep 1: How to Set Up Emails for Lead Generation
Friday Dec 31, 2021
Friday Dec 31, 2021
If this is the first time you are setting up an email campaign, this podcast covers the three pillars you need to focus on while drafting an email.
Friday Dec 31, 2021
Why I am on this platform
Friday Dec 31, 2021
Friday Dec 31, 2021
This podcast is a brief introduction on why I am here. Most people don't tell you the specifics of what goes into marketing. Most content online on how to market products or services seems to be superficial.
Over the years I have learnt a lot with the trial and error method. And I would like to share the same with marketers, both beginners and experienced.